Jaguar Land Rover (JLR) has announced the opening of a new research and development center in Portland, Oregon in collaboration with Intel Corp.
The multi-million $ investment in the “Open Software Technology Center”, will focus on “the development and application of advanced connected technologies and will help lead the development of future JLR infotainment systems.“
The Portland center would lead JLR’s development of vehicle infotainment systems and would also collaborate with other technology partners, including its current infotainment team based at its engineering center in Gaydon in the U.K. and its team to be based at the National Automotive Innovation Campus at the UK’s Warwick University, which is due to open in 2016.
“Multiple programs are under way to explore and develop next-generation digital vehicle prototypes with in-vehicle cockpit experiences that connect car, device and cloud,” according to the company. It said the “insights gained from the research programs along with alignment on engineering efforts will speed development on new innovative in-vehicle experiences.”
The company said they decided to set up the center in Portland due to its proximity to the technology industry hubs in Silicon Valley and Seattle, where JLR has been developing collaborative partnerships with other technology companies.
The 15,000 sq.ft facility features a multimedia creative suite, innovation spaces, a development laboratory and a six-bay vehicle workshop. It employs a team of around 30 infotainment specialists, including 16 experienced software engineers.
“Not only will the Portland team augment the skills of our 240-strong team of infotainment engineers in the UK, but they will develop and lead research projects with large and small technology companies up and down the West Coast. We want to help guide the technological direction these innovators are taking as they help us develop exciting new in-car experiences for our customers in the future,“ explained Dr Wolfgang Epple, Director of Research and Technology,